Franchise Systems

Franchise

Franchise consists of the total of copyrights or/and industrial rights, which concern trademarks, logos, patterns, know-how and technology to be used for the promotion and sale of goods or/and services to consumers.

Franchising

The most widespread commercial system used by a company (franchisor), in order to assign the rights of use of the franchise to another company (franchisee), through direct or/and indirect financial exchange.

Practically, the use of this system creates mutual benefits for both companies involved, mainly due to the fact that the transfer of concentrated knowledge and experience from a successful "business recipe" minimizes risk and optimizes the success requirements, while it exploits all the advantages of expansion and economies of scale. Moreover, control mechanisms are activated to ensure that high quality is maintained, and all the support is integrated towards the ideal management of a privately owned business.

Franchising and business opportunities

The detection and exploitation of business opportunities consist of our company's main target. Within this framework, develops franchise store networks of represented companies, and also activates in the creation of franchise systems for Hellenic companies that are suitable for such a business option, according to their success, prospects and expansion plans.